LES News
The Fundamentals of Intellectual Asset Management and Licensing course, the first level of the Arab Certified IP Licensing Practitioner (ACIPLP) program was held in Tunisia, November 24- 27, 2008.
The training course was held by the Licensing Executives Society - Arab Countries (LES-AC) and Abu-Ghazaleh Intellectual Property (AGIP) Tunisia office in cooperation with the National Institute for Standardization and Industrial Property (INNORPI) and the Ministry of Industry, Energy, and Small and Medium Enterprises.
The four-day training course covered the following subjects: the basics of intellectual property (IP) and licensing; business framework of IP and licensing, and the Deal: Valuation & Negotiation, starting with an Overview of Intellectual Property: Trade Secrets and Patents, Copyrights and Trademarks, Anatomy of a Utility Patent, Licensing: Attributes, Issues and Terminology, through to an Overview of Intellectual Asset Management Model and Strategy Elements, Creation Element, Portfolio Management, Value Extraction, The Search, Value Recognition and Maturity Model, Finding and Qualifying Prospects and ending with a Valuation Overview, Market and Cost Approaches, Income Approach, Value Considerations, Due Diligence, Negotiation Principles, Strategies, Tactics, and Styles, Deal Memo, Closing, Outcomes, and Maintenance, Deal Presentations and Analysis, and Maintaining IP Agreements.
Trainees from different Arab countries who were interested in any aspect of licensing and technology transfer participated in this course, as well as lawyers, financial and business development consultants, intellectual asset managers, patent attorneys, portfolio managers, business owners and consultants dealing with franchising and licensing and people from all industries.
At the end of the course, Talal Abu-Ghazaleh, LES-AC president, distributed certificates to the participants.
